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Dariusz Michalczewski is a Polish-German former professional boxer. Michalczewski is the former Lineal, WBO, WBA, & IBF light-heavyweight champion and WBO cruiser weight champion. One of the most recognized sport celebrity in my country
Couple of years ago Tiger Michalczewski made a deal with one of the companies to release his own energy drink advertised with his nickname 'TIGER'. The deal was to use Tiger trademark for 50 years in exchange for some profits.
After couple of years it seems that there was some sort of a beef as Tiger's trademark was used not in line with their initial agreement. The company stopped paying money to Tiger's Michalczewski Foundation 'Równe Szanse' [eng: equal opportunities]. The company was banned from using the trademark by the Court decision.
from left: the old can and on the right the new drink released by new company
Dariusz 'Tiger' Michalczewski teamed with another manufacturer and they proceed with the cooperation and released energy drink Tiger but with different can design.
new design for new company
As for the old company they have replaced former Tiger sign with name 'Black' and teamed up with Mike Tyson to advertise drinks.
Some stuff you might enjoy:
Did you know that Dariusz TIGER Michalczewski is the boxer fighting in the Marky Mark (Mark Wahlberg) No Mercy video? Below is the version with 'Our Father' prayer in polish language in the intro.
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